London Lash Lounge opens first studio outside of London in Maidenhead

A company specialising in lash treatments has opened its first studio outside of London in Maidenhead town centre.

The London Lash Lounge operates in Ealing and Chiswick and opened the doors to its new studio at 9 St Ives Road in a soft launch on Wednesday, October 8.

The company was founded two-and-a-half years ago by Sarah Chaudhry, Irina Kudrjavseva and Daria Lushpa.

Drawing on years of experience running their home-based beauty salons, the trio joined forces to create the lash brand.

Sarah said the team were drawn to Maidenhead because it has ‘such a vibrant, growing community and a great mix of residents who value health, wellbeing and creativity’.

She added: “We really saw how the town’s regeneration of the Waterside Quarter would be a perfect fit for us.

“Also, with the Elizabeth Line now making it so accessible, it felt like the perfect next step for us beyond London.”

The new studio offers a full menu of lash treatments, including classic extensions, lash lifts, hybrid styles and dramatic Russian volume lashes.

Brow services such as tinting, lamination, waxing and threading are also available.

The team hosted a ‘low-key’ soft launch last week as they are still in the process of building a full team, Sarah explained.

“It was mainly a chance to open the doors, meet some local residents, and start introducing ourselves to the community."

She added that it feels ‘incredibly rewarding’ to open the Maidenhead studio as it marks ‘an exciting’ milestone, taking their studio portfolio to three locations.

“We’ve poured a lot of passion into creating a welcoming luxurious space that reflects our ethos, and it’s wonderful to finally see it come to life.”

Sarah added: “We love the location, the feeling of community and the beautiful riverside area and we’re looking forward to welcoming new clients from Maidenhead, Windsor and the surrounding villages to our relaxing, luxurious new studio.”

Guy Thomas, asset and property manager at Sorbon Estates, said: “We’re delighted to welcome London Lash Lounge to Maidenhead.

“This central area is going from strength to strength, and we are confident that Sarah, Irina and Daria’s new studio will be a fantastic addition to the local community.”

To celebrate the launch, the studio has scheduled exclusive offers, in-studio activities and free gifts to welcome visitors and locals.

The launch activities will take place until the end of this month.

Throughout October, the studio is offering 25 per cent off all treatments booked either through its website, Instagram or direct booking system.

Next week, the team is focusing on vouchers, freebies and awareness within the local area, and are open to local community collaborations.

The studio is open Friday and Saturday this week and between 10am and 6pm from Tuesday through to Saturday next week.

The company is looking to grow its staff team and is keen hear from beauty professionals trained in lash and brow treatments, to enable it to increase its opening hours, until the studio can open seven days a week.

Sarah explained that the company’s main focus is ‘getting to know the local community and building relationships with the people and businesses around us.”

The team are also planning a grand opening event soon, with special offers and freebies ‘to thank everyone for their support’.

“We’re also looking forward to collaborating with local businesses on joint events and partnerships to really make the studio part of the town’s fabric,” she added.

For more information about the London Lash Lounge, visit: www.londonlashlounge.com